Hoʻokuʻu ʻo Justgood Health i nā Gummies Protein 1000mg e hoʻopau i ka mākeke Confectionery hana $12B

Hoʻolālā ka Chewable Protein Innovation i ka poʻe hoihoi i ke olakino, nā loea hana, a me nā ʻohana noʻonoʻo i ke olakino

 

ʻAukake 2024 — Ua hōʻike ʻo Justgood Health, he paionia i ka meaʻai i hoʻokele ʻia e ka hana, i kēia lā i kāna mea hou loaNā Gummies Protein 1000mg, e wehewehe hou ana i ka ʻoihana confectionery hana he $12 biliona. Hoʻolālā ʻia no nā hoa B2B, hoʻohui kēia mau gummies i 15g o ka protein mea kanu premium no kēlā me kēia lawelawe ʻana me nā ʻono ʻono—e hoʻoponopono ana i ka hoʻopiʻi 1 a ka mea kūʻai aku e pili ana i nā mea hoʻohui protein: 67% hōʻole i nā chalky shakes a me nā bland bars (IFIC, 2024). Hiki mai ka hoʻomaka ʻana i ka wā e ʻimi nei ka 42% o nā mākua Millennial i nā meaʻai māmā "stealth nutrition" no nā mea ʻai picky, e like me ka ʻikepili NielsenIQ.

 

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ʻO ka Paradox Protein: 82% o nā mea kūʻai aku makemake i nā mea hou aku—Akā inaina i ka ʻono

ʻOiai ke kūlana o ka protein ma ke ʻano he macronutrient i ʻimi nui ʻia o ka honua, 3 i loko o 5 mau mea hoʻohana e haʻalele i nā mea hoʻohui i loko o 90 mau lā ma muli o ka luhi o ke ʻano.ʻO Justgood HealthUa hoʻopilikia ka TripleX™ Protein Matrix i kēia pōʻaiapuni me:

- ʻIke piha o ka ʻAkika Amino: Ka hui ʻana o ka protein pī, laiki, a me ka paukena (PDCAAS 1.0).

- Hoʻopili Hoʻomaikaʻi ʻia e ke Lapaʻau: Hoʻonui ka Nano-encapsulation i ka bioavailability ma 55% vs. nā pauka maʻamau (Journal of Nutritional Science, 2023).

- ʻAno i ʻāpono ʻia e nā keiki: ʻAʻohe gelatin, ʻano palekana no nā mea hoʻonāukiuki me kahi ʻano waha "ʻawaʻawa".

 

"ʻO kēia ka Holy Grail no nā lama e hoʻohui ana i ka meaʻai a me ka makemake," wahi a Kauka Rachel Kim, he ʻepekema meaʻai ma ka Global Nutrition Innovation Hub. "ʻO ka protein ia ʻaʻole e hoʻopaʻi i ka waha."

 

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ʻEhā mau mākeke i mākaukau no ka hoʻopilikia ʻana

1. Hoʻōla hou ʻana ma hope o ka hoʻoikaika kino: Hoʻolilo ka poʻe hele hale hoʻoikaika kino i $2.8B i kēlā me kēia makahiki ma ka protein lawe lima—87% e hoʻoikaika i ka ʻono (FMCG Gurus).

2. ʻAi Kula: 74% o nā mākua makemake i nā meaʻai māmā momona i ka protein a nā keiki e ʻai manawaleʻa ai (CivicScience).

3. Nā Helu Kanaka ʻElemakule: Nā ʻano maʻalahi e nau ai no nā poʻe ʻelemakule e pono ai ka paʻa ʻana o nā ʻiʻo.

4. Koi Halal/Kosher Honua: Hōʻoia mua ʻia no nā mākeke Hikina Waena a me ʻAsia Hikina Hema.

 

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Mai ka Manaʻo a i ka Checkout: He Puke Pāʻani Hui Pū ʻIa

Ola Kino MaikaʻiHoʻopau ke kumu hoʻohālike B2B agile i nā pale kuʻuna:

- 28 lā ka wikiwiki i ka mākeke: Hoʻouna ʻia nā mea hana maʻamau i loko o hoʻokahi mahina.

- Keʻena Hoʻohui ʻAla: Ke ʻano ʻono i hoʻokele ʻia e AI (e laʻa, mango tajín no Gen Z, blueberry-acai no nā lama lepili maʻemaʻe).

- Nā mea hoʻonui waiwai:

- Hoʻohui Pū ʻIa: E hui pū me nā probiotics, adaptogens, a i ʻole ka huaora D3.

- Nā SKU Kau: Mea ʻala paukenanā gummies proteinno ka hāʻule, peppermint no nā lā hoʻomaha.

 

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ʻO ka Protein e hiki mai ana: He aha ka mea e hiki mai ana

E hoʻolauna ʻia ka Q1 2025:

- Nā ʻAi Kakahiaka i Hoʻokomo ʻia i ka Caffeine: 10g protein + 80mg caffeine maoli.

- Laina Nani-Mai-Loko: Nā gummies Collagen + hyaluronic acid.

- ʻAi Lapaʻau: Nā ʻano hana kūpono no ka dysphagia no nā hui mālama ola kino.

 

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Koi i kāu Māhele Mākeke

Loaʻa i nā hoa B2B ke komo kūikawā i:

- Nā Hoʻāʻo Huahana Manuahi: E hoʻāʻo i 5 mau ʻono/haʻawina me ka MOQ haʻahaʻa.

 

- Pūnaewele Logistics Honua: Hoʻouna ʻauhau i nā ʻāina he 15+.